Is Digital Marketing Worth the Investment

We make big guarantees. This means we put our money where our mouth is. Check us out. We are not going to work with you if we can't help to make a difference. We always start with a system that is designed specifically with Key Milestones set out, our entire process is based on this.

What exactly does a Digital Marketing Agency do anyhow?

A good digital marketing agency makes it their business to know your company from the inside out. Starting with the traffic your website gets to determine the best online marketing platforms to invest in. One of the important things a digital marketing agency will do is to create a strategy that involves a continual evaluation between client spend and marketing results to maintain the optimal balance between the results they're getting and their marketing spend. Unlike other agencies, the Cahill Web Studio team does all of that. Our goal is to hammer your competitors into submission by turning website visitors into buyers and bringing you the biggest ROI possible using the most effective marketing strategies available.

What's should I expect from digital marketing?

Good question right. I hate to be a smart ass but "how long is a piece of string" because there is no right answer here. It depends ENTIRELY ON YOUR BUSINESS. We never treat any two businesses alike because no two businesses are alike. Even companies that operate in the same industry providing the same product or services are not the same. Take your biggest competitor for example. It’s true that you’re targeting the same customers and you offer similar products or services but that's it. Their website may be years older (or younger than yours.) It is going to have more or less backlinks and their online process is going to have better or worse conversion rates compared to your site. A proper strategy for you may involve an intensive link building and content marketing campaign and that might be all you need and mean while your competitor might drastically increase their bottom investing in a good Google Ads campaign. There are going to be a lot of differences so there is never a one size fits all effective approach. The main takeaway here is that we need to curate custom marketing strategies for each of our clients to fit their exact needs. Our main goal is always to take their online presence and send it to Pluto and we are committed to do whatever it takes to make that happen.

Professional Website Design

Updated Jan 19th 2023

Dear small and medium sized business owners.

Professional website design custom tailored to your business goals to generate greater brand engagement, higher conversions and measurable results.

Every website we create needs to be not only be stunning, but it must also have a purpose.

Our Services Include:

Discovery and Strategy Phase: We begin every professional website design project with a discovery & strategy phase where our web design team – interview the client on their goals for their web project. The outcome of this phase is a documented timeline, detailed project plan, and a web strategy.
User Experience Planning & Information Architecture: Once we have determined your target audience, your unique value position, and strategic business analysis has been established in the website strategy phase, the project moves into the UX (User Experience) and information architecture where the website layout, features, functionalities, plus user path flows, and specification needs are documented, we use this blueprint as the website design project over view.
Creative Design Process: In this phase, we start applying color and designs to your website design project. Selecting everything from font selection to artwork placement. The web designers designing from our storyboard outlining the usage of all these elements throughout the site.
Responsive Website Design & Administration Development: All our website designs are made to be responsive so they will work across various screen sizes, from mobile to tablet to desktop. All front-end coding is done according to best practices, and a CMS (content management system) is customized to give clients the ability to update their responsive sites in real-time.
Testing & Quality Assurance: Our high quality, responsive profession website design requires a thorough quality assurance testing on several devices to ensure fast page loads on all platforms mobile, tablet, and desktop. In addition, security measures are put into place and the site is tested for proper Search Engine Optimization performance.
Analysis, Optimization & Website Launch: After thorough testing in the Quality Assurance phase, we take your new site live and another test is performed to ensure the new customized website is performing as intended. During initial launch period, our team then monitors user behaviors on the website and analyzes how to improve performance in order to improve conversion rates, time on site, and repeat visits.